The bread is being sold in and around the station area at a cost of 350 yen (about US$3.20) per can. Some of the bread is being sold from vending machines. The packaging is similar to the canned oden often sold in the Akihabara area, but the bread itself draws inspiration from the bread shops seen in the Clannad series. The bread is available in seven flavors: chocolate, green tea, strawberry, butter, raisin, blueberry, and milk. The company responsible for developing and selling the bread is Pan Akimoto, who first developed the canned pastries in the wake of the Hanshin Awaji earthquake that struck the Kobe area in 1995.